Success Story:
Smart Device Insurance.
The approach and solution.
Ignition is a global leader in customer acquisition and retention, with unique capabilities due to its status as a licensed Financial Services Provider. We immediately identified the potential of utilising our FSP status to add considerable value to the client’s offerings.
The Solutions Implemented
creation
To give the client a competitive edge and additional USP, Ignition Financial Services created a bespoke product in the form of device insurance.
The service went live within three months, from concept to implementation.
The product created gave significant added value to the brand, which was leveraged to gain substantial numbers of new customers.
support
Our swift, accurate troubleshooting ensured our customers received expert assistance with minimal disruption to their experience.
care
We prioritised customer care to ensure that the brand’s customers were satisfied not only with the value offering of the new product but also the ease with which it was offered.
retentions
Customers were engaged with at the most opportune moment of their lifecycle to encourage longevity.
The Results.
100 Day Promo product achieved a growth of 148% year on year
Product Lite and Pro offering achieved a growth of 161% and 273% year on year respectively
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